Let’s Get Bright: The 10 Best White Mascara

Let’s Get Bright: The 10 Best White Mascara

What wouldn’t you do to have Lengthy, full lashes? We pile on layers of mascara, wear straps of plastic glued to our eyelids, and spend hours at the beauticians getting lash extensions. But what if I told you there was one easy step you could add to your makeup routine that will change your lashes forever? An often overlooked beauty secret that will instantly give the appearance of fuller, longer, more luxurious lashes?

White mascaras, also known as mascara primers are applied before your usual mascara to enhance their performance. Prepping the lash with a primer beforehand works to lengthen and thicken your lashes. Primers are also more likely to have nourishing ingredients which will have lasting effects on your natural lashes! Lash primers also can help extend the wear time of your everyday classic black mascara. Or you can use them as a brightening base for more fun colorful options like a trendy electric blue or petal pink. White mascara is truly one of the most versatile items you can have in your beauty collection.

How To Use

Most brands offer a primer to pair with your favorite mascara. Of course you can mix and match, experimenting and finding your perfect lash formula. Curling your lashes before you prime will help to hold that curl a while longer which is a major help for those of us with very straight lashes (like myself).

To use your white mascara to prime, apply it and allow it to set for 30 seconds or so. You don’t want it to be completely dry. The slightly wet texture will help your mascara glide over the primer without clumping. Or you can just leave the white mascara as is for a cool frosty look. Working the mascara primer from the base of your lash upwards while gently moving the wand from left to right will give a more even coating.

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10 Best White Mascaras

Milk Makeup Kush

Milk Makeups KUSH volumizing lash primer is a sister product to their black mascara of the same name. You may be familiar with that name, their unique cannabis seed oil formula has made Milk mascaras stand out amongst the dozens of mascaras on the market today. But it isn’t just a gimmick. That original hemp derived formula conditions your lashes, leaving them healthy and soft. All Milk producers are vegan and cruelty free which is also a major plus!

Tarte Opening Act Lash Primer

Tarte’s lash primer boasts a plant based formula. Cellulose is a plant derived thickening agent, used here to give you fuller lashes. Olive esters condition your lashes, providing both softness and strength. They also help to prevent flaking or fall out, making sure your mascara looks great all day long!

CoverGirl Lash Blast

The Lash Blast line is a drugstore staple. Cover Girl carries multiple formulations of the familiar formula, tailored to a wide variety of preferences. The Lash Blast Amplifying Primer is made to suit them all, adding an extra boost to whatever mascara you choose. Reviews praise this primer for its smoothness. You can easily glide any formula over it without worrying about clumps and bumps.

GrandePRIMER Pre-Mascara Lengthener & Thickener

This lash primer from Grande cosmetics is infused with peptides to promote lash health. The base is a natural wax blend,for thickening and adding length. You have to apply mascara immediately after applying this one, rather than waiting for it to become tacky. Curl those lashes before application, so the primer won’t dry out on you!

Clinique Lash-Building Mascara Primer

Clinique is a reliable brand. Their super wearable Almost Lipstick in Black Honey went viral a few months ago, but they are well known for a multitude of quality products. People tend to overlook their lash primer, which is a shame! Not only will it amplify your mascara, it will also condition and moisturize your lashes. We can all be rough on our lashes from time to time, always applying and removing product. The conditioning formula is a must!

Essence Volume Booster Lash Primer

You may have heard of Essence’s famous Lash Princess mascara, a drug store staple with multiple formulations. Essence products are high quality at an affordable price point, and their white mascara is no different! Formulated with argan oil and mango butter, this product protects and moisturizes the lash. Alcohol is absent from the ingredients list, which is another testament to this primer’s moisturizing ability.

SMASHBOX Photo Finish Eyelash Primer

This Smashbox lash primer has a unique, super thin applicator comb. It’s better for separating the lashes, and removing any pesky clumps. However, it does apply transparently, so you can’t use it on its own as a white mascara. Smashbox products are all cruelty free, which is a major plus.

DIORSHOW Maximizer 3D Lash Primer

Dior is known for their high end makeup. The Diorshow Maximizer 3D Lash Primer curls and defines your lashes, with lasting effects over time. Having naturally straight lashes can be frustrating, and using an eyelash curler is a real hassle. Those lasting effects make this lash primer worth the price!

Pur Fully Charged Mascara Primer Powered

Pür mascara products feature their signature “magnetic” formula. It attracts each individual lash, like a magnet, coating them without any extra steps. Their white mascara is formulated with sunflower seed oil and vitamin b5, adding both softness and strength to your natural lashes. Adding it beneath your everyday mascara will boost its wear time and add a little extra curl.

L’Oréal Voluminous Lash Primer

L’Oreal is another trusted drugstore brand, you may even have one of their products in your makeup bag right now. Their Voluminous Lash Primer is definitely worth adding to that collection. This white mascara conditions the lash while it adds fullness. There are some pretty amazing before and after pictures on this Ulta listing. If you love really full, fluffy looking lashes this product is for you!

White mascara is a must-have for makeup lovers and casual users alike. Adding just one more step to your makeup routine can both improve the look of your mascara and your natural lashes over time! Not to mention the bold looks you can pull using white mascara on its own.

Devin Fernandez